Industry
Intelligence

Last week, Omnidian and AIKO co-hosted an exclusive VIP event at All Energy Australia, creating a platform for industry leaders and partners to discuss ways to elevate the solar industry. The gathering fostered meaningful exchanges on advancing solar technology and strengthening post-installation support, with a shared focus on delivering genuine value to customers. David Pethick…

When it comes to selling solar systems, we all know it’s not just about slapping some panels on a roof and calling it a day. The solar market is fiercely competitive, and as a retailer, standing out requires more than just selling great products—it demands exceptional service. That’s where service-led sales come into play. What…

Kosta, for those who don’t know, what was the inspiration behind founding Solar Cutters and how has the organisation evolved since then? Solar Cutters was founded to create a community of professionals dedicated to maintaining high standards and integrity within the solar industry. Since 2017, we have grown significantly, establishing ourselves as a trusted voice…

The Australian rooftop solar market is currently navigating turbulent waters. As Warwick Johnston from Sunwiz highlights a “profit squeeze” due to falling wholesale panel prices and a slowdown in installation rates. Despite over one-third of Australian households embracing rooftop solar, the sector faces a troubling decline in lead volumes, sales, and conversion rates. During these…

At Omnidian, we are dedicated to improving the standards of post installation service, and we are excited to introduce the distinguished members of our advisory board who bring unparalleled expertise and vision to our mission. Discover the leaders who are helping us achieve our goals. Andy McCarthy: Pioneer in Renewable Energy Andy McCarthy needs no…